A cartoon image of four people wearing blue and yellow shirts on their smartphones. Above their heads are speech bubbles that signify online activity, such as a thumbs-up emoji, a play button, a 4-star review, and a profile emoji.

The Social Media Sweet Spot: How Americans Discover and Trust Small Businesses Online

From scroll speed to trust signals, new survey data reveals what drives action on social media.   Social media has become the new storefront window for small businesses — something businesses are increasingly investing in to either market their brand or sell their products or services. While businesses may invest more time and effort into […]

Top 5 Weirdest HOA Rules About Lawn and Yard Signs

One of the basics before ordering a yard sign is knowing the different sign regulations that apply to both businesses and private property owners. State laws on signage are usually straightforward, but there’s another layer to consider: the homeowners’ associations (HOAs) and their rules. While they claim to maintain a “peaceful” neighborhood, many HOAs sometimes […]